Any customer tired of long download times. Large companies with large networks, using browser based client server applications over a LAN or WAN networks employing IIS especially token ring networks or those with high traffic volumes. Any IIS Internet service provider can experience reduced packet transmission, bandwidth overhead and significant reduction in download time.

Why ship an inner tube inflated? IIS compression takes the unnecessary air out of the pages sent to the client. Most of the HTML file size is wasted space (like repetitive tags) that can be squeezed out like a sponge reducing the bandwidth and time required to push it to the client. Point-to-Point Protocol PPP built in compression only compresses to half the original file size and cannot reduce SSL Secure Socket Layer encryption overhead. Ninety-five percent of browsers already support compressed file formats.

For instance, Yahoo.com is already using same server side technology.

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